‘A fashion and art moment’: how mediums mix at Frieze art fair

Fashion and art are familiar bedfellows but relevance of fashion at London contemporary art showcase has grown in past decade

“When you are at the art fair, you push the fashion to be bold and experiment – no black allowed,” says Belma Gaudio, at the opening of Frieze art fair in London.

Gaudio is the founder of fashion boutique Koibird and an art collector, and carries a bright green Hermès bag, and her own knitted co-ords with pictures of insects to make her point.